The auto industry is at a tipping point and things are about to get a lot better for consumers. Within the past ten years a majority of shoppers now start the car buying process online before heading to dealerships.  That trend is driving prices down and sites like Edmunds, CarsDirect, and TrueCar are…

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Going into any negotiation, you should always know the value of what you are buying. It’s important to establish a target purchase price and know the current car deals available to help you decide when to pull the trigger on a deal. However, a target price should strictly be a point of reference for you.…

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