After Four Year Wait, Tesla Cybertruck Deliveries Begin November 30th
GM and Ford Electric Truck Delays Open Door for Tesla
Steve Birkett is an electric vehicle advocate based in Greater Boston, Massachusetts. He is a content creator and marketing professional who contributes written and recorded pieces to a wide range of media outlets. His analysis has been featured in Find The Best Car Price, WWLP TV, and Torque News, among others. He has also had video content featured on Inside EVs. Birkett was an EV Guide for Plug in America events in Massachusetts (Drive Electric Cambridge and Drive Electric Lowell) and Ohio (Earth Day 2019 at Cleveland Zoo). He participates in quarterly advisory panel meetings for EVolve New York (a state-level charging initiative) and has contributed to focus groups for prominent U.S. charging networks.
Birkett is a father-of-two who loves nothing more than packing up the family and hitting the road in their latest electric car, which is currently a 2022 Hyundai IONIQ 5. With multiple Chevy Bolts in his past, as well as a Chevy Volt and Tesla Model 3 LR in the extended family, plus various EV rentals when he ventures back home to his native United Kingdom, Birkett has more than 100,000 all-electric miles under his belt and is always ready to try out a new electric vehicle.
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As the only completely new model on the company's product roadmap, the Tesla Cybertruck carries a huge weight of expectation. Four long years after its initial reveal, a lot has changed but the EV market is crying out for an all-electric long range truck that can be produced at scale. If Tesla Cybertruck deliveries achieve this before legacy OEMs and Rivian, Elon Musk will have cornered yet another key segment of the electric vehicle market.
- Steve Birkett, Senior EV Editor
October 19th, 2023 – Elon Musk has confirmed that the long-awaited Tesla Cybertruck deliveries will finally start on November 30th, 2023. More than four years after the polarizing all-electric truck was revealed in Texas, the final production model will reach US drivers on the final day of November.
Despite the importance of the Cybertruck, which is Tesla's first pickup truck and the only completely new model on the company's product roadmap in the near term, CEO Musk sounded a cautious tone. Tempering expectations, Musk confirmed that production would initially ramp slowly, with a gradual build throughout 2024.
Despite these challenges, Tesla Cybertruck deliveries arrive at an otherwise positive moment for the company and Elon Musk. Profit margins on Tesla's popular Model 3 and Model Y electric cars are at a point where the automaker can cut prices to stoke demand and competition, throwing down the gauntlet to OEMs like Ford, General Motors, and Hyundai-Kia, all of which have compelling electric vehicles launched or in the pipeline.
However, the likes of Ford and GM have struggled with electric truck delays in recent months, opening the door for Tesla to regain ground on models like the Ford F150 Lightning and the yet-to-be-delivered Chevy Silverado EV.
Any deliveries that the Tesla Cybertruck can achieve in 2023 and the early months of 2024 will put the company ahead of General Motors in yet another EV segment, while achieving consistent low-volume monthly deliveries would quickly catch the Ford F150 Lightning, which has been out for more than a year.