Email Samples to Negotiate with Car Dealers

Email Negotiation Template 3 - Ge Dealers to Compete

After you have gotten initial car price quotes (along with car dealer email addresses), use the email sample below to negotiate with each dealer to create a Bidding War.

You will be shocked at how quickly car dealers are willing to lower their prices to compete with each other.

The key is to ask each dealer to beat your current best price.  When you get a new, better price, ask dealers to beat that. Your price will continue to drop as you send more emails.

Email Negotiation Template #2 – Can You Beat This Price?

Dealer/Salesman’s Name:
Deadline (last day of your Bidding War): ex. 5/15/2025
Current Price from this Dealer: ex. $33,000
Current Best Price: ex. $30,900
MSRP for Best Quote: ex. $33,850
Year: ex. 2025
Make: ex. Nissan
Model/Trim: ex. Maxima 3.5 SV
Color: ex. black
Your Name:


You can track all your emails and car dealer responses in this free car price comparison worksheet.

After you’ve finished negotiating, use this third email template to confirm your best offer and setup an appointment.