How to Find the Best TV Price

by Car Negotiation Coach

Samsung-LED-TVUsually I tell you that buying a car should be handled just like shopping for a big screen TV.  Well, today I’m actually going to talk about how to get the best price on a TV! 

Like everything else I write about, competitive shopping is the key to getting a good price.  But before I explain my strategy to find the best TV price, let’s look at all the factors you need to consider to select your ideal TV.

Choosing a TV Type (Plasma, LCD, or LED)

Most people these days want a flat screen TV.  Here’s a cheat sheet of the 3 most popular types. 

Plasma TVs ($)

LCD TVs ($$)

LCD-LED TVs ($$$)

  • Display deep blacks and bright colors 
  • A very wide viewing angle  
  • Can be difficult to view in a bright room because of its reflective surface 
  • Slight risk of burn-in from static images (like a paused DVD or video game)
  • Good in well-lit rooms.
  • Not as wide a viewing angle as plasmas
  • No risk of burn-in
  • Some models have trouble displaying deep blacks
  • Widest range of sizes available
  • More energy efficient than plasmas
  • Super thin and lightweight
  • Displays deep blacks and bright colors like a plasma
  • Good in all lightning conditions
  • More energy efficient than both normal LCD’s and plasmas

What is LED TV?  It’s a new type of LCD TV that uses LED backlighting instead of fluorescent bulbs.  The result is a thinner panel, less power consumption, and a brighter display with better contrast levels. It also generates less heat than regular LCD TVs.

What is 3D TV?  These can be either Plasma or LCD TVs but they have an additional “3D” mode.  You can view regular programming with these sets or 3D programming, but you must wear special glasses.  There isn’t much 3D content yet unless you like watching Avatar over and over again.  But if you’re an early adopter and don’t mind paying a premium it might be for you. 

Determing TV Size

Here’s a simple trick to determine what size TV fits your room.  Measure the distance from your TV to your couch and divide by 2.5.  Round that number (in inches) to the closest screen size. 

And when viewing in a store, be sure to stand the same distance from the TV as you would in your house to simulate your home environment.

Must Have TV Features

  • HDTV is a requirement.  Make sure you get 1080p high resolution format.  There are five standard HDTV formats. From lowest quality to the highest, they are 480p, 720i, 720p, 1080i, and 1080p.  This shouldn’t be a decision….don’t get anything other than 1080p.
  • Multiple HDMI inputs for connecting your set-top box, DVD player, laptop, etc.  You’re better off having more than you need than finding out there’s not enough later.

These are just some of the basics to help you choose a  TV.  If you want more help, check out Best Buy’s HDTV buyer’s guide.

How to Find the Best TV Price

Now that you understand the features, let’s look at how to get the best price. 

We’ll likely see the best ever flat-screen TV prices over the next few weeks.  According to the Wall Street Journal, retailers and manufacturers are slashing flat-screen television prices more aggressively than usual this holiday season in hopes of avoiding a pileup of inventory.

I usually start by picking up a copy of Consumer Reports and reading reviews on TVs.  I’ll write down a few models and take the list with me to my local Best Buy.  When I get there I’ll ask a ton of questions and note the prices of my favorites. 

After deciding on a make and model, the key is searching a variety of places online.  I’ll rarely buy in the store unless the price happens to be better than what I find online.  Searching several sites for the best price shouldn’t take you more than 10 minutes.

Here’s where I visit, making note of the best prices as I go:

  1. First I go to Amazon, Buy.com, and Overstock.
  2. Then I finish with Google Product Search to catch all the smaller online retailers at the same time.
    1. Once you find the model, be sure to sort by “Total Price”.  It’s easy to make a mistake about the best deal since Google puts the “Base Price” in bold. 
    2. Don’t bother searching for “no tax” or “free shipping”.  These are nice, but you’re only concerned with the “out the door price”.  If the cheapest model ends up having free shipping and no tax, then great.  But it doesn’t really matter, they are just line items…again, total price is your only concern.
    3. Consider buying a refurbished model to save a few hundred bucks.
  3. After you’ve checked the websites above, compare them to your original price from Best Buy.  Then just buy wherever you found the best deal!

Other TV cost considerations when budgeting:

  • HDTV service: To get the best experience from an HDTV, you’ll need to view a high-definition signal.  That means you’ll need a HD set-top box from your cable company, typically for a few extra bucks per month. 
  • TV stand or mount: Don’t forget that you’ll need somewhere to put the TV.  Wall mounts and component shelves can cost just as much as TV stands, usually a couple hundred bucks.  In fact, consider doing some competitive shopping for TV stands or mounts as well.  Check out the same websites mentioned above for low prices.
  • Installation: If  you don’t want to install yourself, you’ll need to purchase an installation package to mount your TV.  This can easily run a couple hundred bucks.
  • HDMI cables:  Don’t buy monster cables from an electronics store.  Instead buy HDMI cables online for cheap.
  • Home Theater: If you’re buying a big screen TV, chances are you’ll want a high quality surround sound system.  Again, follow a competitive approach to buying a home theater.
  • Tax and shipping:  If you’re buying online, don’t forget to factor in taxes and delivery.  You don’t want to be surprised at checkout.
  • Extended Warranties:  Warranties will invariably be offered, but don’t buy them!  Repairs are not typcial and usually cost less than $200.  Do you really want to waste an extra 10% of the purchase price for an insurance policy that might save you $200?

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{ 15 comments… read them below or add one }

Invest It Wisely

Nice post. This is going to personally come in handy in a couple of months when we start shopping for a new screen. I think I’d personally like to go for the LED TV, but nothing with 3D. That’s probably nothing more than a gimmick right now.

Money Reasons

Thank for the tip about this being the best time to look! We are finally going to break down and buy one soon.

Seems like we are the last people on the planet to do so :)

Jason @ Redeeming Riches

Good post, We got our last 2 LCD’s FREE b/c of health insurance incentive points, but since they did away with that program, our next one will be out of pocket.

Barb Friedberg

Hey Goeff, I must share one of our best buys;We got a 30+ inch flat screen TV for $300 at best buy a year or 2 ago. We walked in and they had a bunch of them in a stack and we just pounced!

Financial Samurai

Excellent tips! I went to Best Buy today and the Samsung 42″ LED 6500 series whatever was all sold out. $1,200 normally.. only like $800 today and tomrrow. Sigh.

I have some questions though:

1) The HDMI cable doesn’t go into the receiver right? I don’t want to buy a new receiver. Is it just those old normal cables?

2) Is it just a HDMI cable from DVD player to TV, and another HDMI cable from the HD cable box?

I feel I should spend the $900 for the 42″ LED vs. $600 for the 42″ LCD TV. Whatcha think? Also, 120hz… how much difference does it make the speed?

Cheers

Car Negotiation Coach

Sam, Your best and easiest setup (if you have the ports on existing devices) is HDMI all around. Ideally you would have a receiver connected to your TV via a single HDMI. Then, depending on what ports are available on your receiver everything should feed into that. Since all setups are a little different, here and here are more details. Sounds like your receiver may only have component inputs which is an acceptable alternative to HDMI, but note that component inputs don’t carry audio.

And don’t forget to buy cheap HDMI cables online from monoprice.com or someplace similar. Avoid the super-expensive monster cables from Best Buy!

If you haven’t considered buying a low end surround sound system for your primary TV, consider it! The difference between TV speakers and even the most basic of systems is huge. Last year I bought a $270 DVD/surround system from BJ’s (similar to Costco) and it works great. Also, it allows me to use a single HDMI input from my set top box and then I pass it through the receiver/DVD to my TV with another single HDMI cable. And I only need to 2 components! Coincidentally, I’m running a post on home theater systems in a couple days….which may shed some more light on the topic.

Yeah, I’d go with the 42 LED (versus a regular LCD), but don’t bother with a 3D version. You may notice some motion blur for sports with 60Hz (I occassionaly notice it watching hoops, but not too bad). 240Hz is nice, but it seems like it’s hard to tell the difference above 120Hz, so going with 120Hz is my recommendation.

Looks to me like the better deals are on the 42 and 46 in models, so if you keep checking throughout December you’ll definitely get a deal. I’m looking for a 55 or 60 and I don’t see quite as many sales as your size range, but prices are cheap all around. It’s the best time to buy and everything I’ve read says that prices will go back up sometime in the Q1 of next year after most older models are moved off the shelves.

Financial Samurai

Thanks for the info! I bought a really awesome surround sound system with Definitive Tech speakers and a Denon receiver about 5 years ago. I think it ran like $2,000 or something with the double sub (speaker forward and downward). Surround sound rocks for sure.

May I ask on this:

“Sounds like your receiver may only have component inputs which is an acceptable alternative to HDMI, but note that component inputs don’t carry audio.”

Don’t understand what component inputs (which is all that goes into the receiver for sound) doesn’t carry audio? Can you please clarify?

Looks like new receivers have HDMI now, whereas 5 years ago, no right? If so, I guess I gotta spend mo money! lol.

Cable boxes just added new HDMI inputs over the past 2 years right?

Sounds like I need to get a new TV, DVD player, Cable box, AND receiver since they are all 5 years old….. sound about right?

LifeAndMyFinances

Good tips! I’ve been druling over TVs for a couple years now, but my wife and I are determined to pay off our debts first. Hopefully I will see one of those big screen LEDs in my living room by mid-2011!

Car Negotiation Coach

Love the downward subwoofer! They make the whole room shake!

Sorry if I was confusing, for some reason I thought you wanted to use your receiver and the built in TV speakers. In that case the component video inputs don’t carry audio from the receiver to the TV. But that’s not a worry because you have a surround sound system hooked up with speaker wire from the receiver.

I would definitely keep your existing sound system. Sounds like it’s a good one (I’ve heard very good things about Denon’s) and you don’t have to have HDMI (I just mentioned it because its the easiest solution if you have the ports available). The setup guide with your new TV or your sound system should show you how to configure a great setup using what you have already.

No need to swap out your DVD player, it should work just fine, unless you want to get an all-in one system like I have or if you want a Blu-ray.

Lastly, if you have an High-Def cable box it most likely has an HDMI (and a variety of other ports)……and if you don’t have an HD cable box, you need to get one for an HDTV (usually a few extra bucks/mo, but definitely a requirement).

Hope that helps.

Financial Samurai

Cool man. Yeah, i just get confused with all this technology and stuff.

I have an HD Cable box, but it looks like there is no HDMI outlet. So, I gotta get that if I am to get an LED TV, as well as definitely a new Blue-Ray DVD player. Sigh…. I guess I don’t feel like spending an extra $1,200 or so dollars for the two since everything works pretty well already.

Maybe Black Friday next year! :)

Car Negotiation Coach

Sam and anyone else that may be interested, I just put up a new post about buying a home theater.

Buck

Great article. I happen to be shopping around myself. Leaning toward LED with no 3D. The other day a salesman told me to go plasma. Still doing my due diligence, thanks for the tips! :)

60 inch plasma tv

I play video games on my 58" plasma all the time. Not bad at all. Just don’t leave the game on for over 2 hours at a time, or else there is always a slight burn in possibility. Your buddies ps2 will not look that great on your 60 inch plasma because the RESOLUTION is only 480i if you understand what that means. Ps3 and XboX360 video games would look fabulous on your plasma set.

Financial Samurai

Heads up, have highlighted this post in my latest wrap. Cheers

Car Negotiation Coach

Thanks Sam!

By the way, I have upgraded my opinion on 3D TV. While the glasses give me a headache and I don’t find myself watching much in this format… the 240Hz makes a noticeable difference in quality and normal programming looks fantastic. I’ve previewed several models and I’m a a big fan of the Samsung UN55C8000.

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